Laurence Smith

Art Director & Graphic Designer

Beat The Bomb

Working with BTB has been one of my cooler projects. It's an interesting take on an escape room, with high stakes! Whether or not you go home covered head to toe in paint depends on how well you work as a team.

Initially we were working to expand from one location to multiple bases in key cities. Using their one-off location as a base, create a modular system for all the computers, electronics, and props to be quickly installed and easily serviced. We built a minimal recreation in our offices to kick things off. I worked to design the look of the modular pieces, key props, and some of the event choreography. Lighting, sound, smoke, etc.

I was later brought on by BTB to help with their brand and marketing as a whole.